Welcome to the dawn of a new year.
In the wonderful worl do backroom entertainment we are busy again.
The next few months looks like a series of releases and tours and follow ups and god knows what.
It is interesting to see how things have changed for us though since we decided to go against the flow and expand the operations here.
We have hired in acouple of big consultancies and they are taking masses of pressure off us. It is great! Now we can see what we are doing without being buried under tons of paperwork and we are getting back to the music again.
I guess it is always like that - you go hell for leather until it all gets too much and then get someone in to do it better and start the whole thing all over again. I do believe it is more cost effective that way but by learning teh ropes you also burn up a lot of cash and candles. If anyone has any better ideas I want to hear them!
So now that we are working with retail and radio specialists from Spokane to Florida we are having a much better time of it. In fact the plans now are to expand our operations by licences with japanese contacts. If that comes off it willbe a huge boost and we will be truly global. Right now we work in the USA, UK and Australia so apart from the time differences it is really easy. We shall see how it is with our oriental aquaintances!
Incidentally here is a tip - if you can write a good song with japan - japanese in the lyric that TV can use you are going to make zillions - they still use department s songs from about 1979 for all those slots on japan. Time to move on!
So there you are - 2006 beckons and optimism brews. Hope it is the same for you.
Monday, January 09, 2006
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